Pamela Russo is a digital media executive who has led audience and revenue growth for top tier consumer brands - including The New Yorker, Pitchfork, Travel + Leisure, TLC, Discovery, TMZ, Bon Appetit, Food & Wine - by developing strong transformational business strategies, building operational teams, and executing strategic plans to drive margin.
Pamela is a data and people focused leader who has built and led teams across marketing, editorial, video streaming, podcasting and audio, CRM, social, product, partnerships, sales, events, and e-commerce for global direct-to-consumer brands.
Panelist: SxSW 2024
What is a Magazine in the Digital Age?
Press Coverage
Photo by Suzanne Cordiero/PictureGroup for National Geographic
Pamela has worked with several digitally-based startups,
providing advice and connections to founders and boards, including:
Girl Scouts of the USA & One GS Media’s CircleAround
Go2Practice for Fitness
Muzu for Entertainment Video
Relovate for Travel
2018 Webby Award
Travel + Leisure - Nominee Travel Website
2016 Webby Award
Travel + Leisure - Winner Travel Website
2014 Emmy Award
Discovery - Winner, Multiplatform Storytelling, Skywire Live with Nik Wallenda
Experience
SVP, Global Consumer Revenue
Conde Nast
2022 – 2023
EVP and GM, Digital
Audacy (2nd largest U.S. audio media company)
2018 – 2022
VP/GM Luxury & Travel Brands
Time Inc.
2015 – 2018
VP/GM, Digital Media
Discovery Communications Inc.
2011 – 2015
General Manager
TMZ (Warner Bros.)
2008-2011
VP, Director Interactive Operations
American Media Inc.
2006-2008
Sr. Director Internet Marketing
Hachette Filipacchi Media U.S.
2000-2006
DIGITAL MEDIA | GENERAL MANAGEMENT | TRANSFORMATION
AUDIENCE GROWTH | MARKETING | OPERATIONS | CONTENT
VIDEO | AUDIO | SOCIAL | MOBILE | STREAMING | CRM
ECOMMERCE | EVENTS | REVENUE DIVERSIFICATION